From „literary bureaus“ to a modern profession. The development and Current structure of Public Relations in Germany

Bentele, G., & Wehmeier, S.
In: K. Sriramesh & D. Vercic (Eds.), The Global Public Relations Handbook. Theory, Research and Practice (pp. 199-221)
Mahwah, NJ: Lawrence Erlbaum Associates 2003

Zitation (APA)

Bentele, G., & Wehmeier, S. (2003). From „literary bureaus“ to a modern profession. The development and Current structure of Public Relations in Germany. In K. Sriramesh & D. Vercic (Eds.), The Global Public Relations Handbook. Theory, Research and Practice. (pp. 199-221). Mahwah, NJ: Lawrence Erlbaum Associates.